The difference between the profit target and the entry point is the approximate reward of the trade. The difference between the entry point and the stop out point is the approximate risk.When determining whether it’s worthwhile to enter a swing trade, consider using two-to-one as a minimum reward-to-risk ratio. Your potential profit should be at least twice as much as your potential loss. If the ratio is higher than that, the trade is considered better; if it’s lower it’s worse.
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By aggressively trading on margin he can produce 5% daily profits on the 100k buying power he will grow their 25k cash at the rate of 20% per day. The risk of course is that he will make a mistake that will cost him everything. Unfortunately, this is the fate of 9 out of 10 traders. The cause of these career ending mistakes is a failure to manage risk.

Fundamental analysis usually involves using a company's financial statements, discounted cash flow modeling and other tools to assess a company's intrinsic value. Scalpers may trade on news or events that drastically affect a company’s value immediately after its release. In some cases, they may also use short term changes in fundamental ratios to scalp trades but typically they focus mostly on the technical charts.


Mutual funds are off-limits for intraday trading. The design of these funds is for the long-term investor, and they can only be bought and sold through a broker or the fund's investment company. Also, a mutual fund's price posts only once, at the close of the trading day. This price is known as the net asset value (NAV) and reflects all of the intraday movement of the fund's assets, less its liabilities, calculated on a per-share basis.

Before day trading, if someone wanted to trade a stock, they needed to call a stock broker to place their order, who would then route the order through a specialist on the floor of the exchange. The specialist would match the buyer with a seller and write up a physical ticket that would transfer the stock and send that confirmation back to both brokers. Commissions were charged at a flat rate of 1% of the total amount of the trade. That means that to buy $10,000 worth of stock, it would cost you an additional $100 in commissions. In 1975, the SEC (Securities and Exchange Commission) made fixed commission rates illegal opening up the markets to the first of the discount brokers competing for business by lowering their commissions and making short term trading much more profitable.


Much research on historical data has proven that, in a market conducive to swing trading, liquid stocks tend to trade above and below a baseline value, which is portrayed on a chart with an EM). In his book, "Come Into My Trading Room: A Complete Guide to Trading" (2002), Dr. Alexander Elder uses his understanding of a stock's behavior above and below the baseline to describe the swing trader's strategy of "buying normalcy and selling mania" or "shorting normalcy and covering depression." Once the swing trader has used the EMA to identify the typical baseline on the stock chart, he or she goes long at the baseline when the stock is heading up and short at the baseline when the stock is on its way down.

Frequency and costs: A novice scalper has to make sure to keep costs in mind while making trades. Scalping involves numerous trades — as many as hundreds during a trading session. Frequent buying and selling is bound to be costly in terms of commissions, which can shrink the profit. This makes it crucial to choose the right online broker. The broker should not only provide requisites like direct access to markets, but also competitive commissions. And remember, not all brokers allow scalping. 
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Commissions for direct-access brokers are calculated based on volume. The more shares traded, the cheaper the commission. The average commission per trade is roughly $5 per round trip (getting in and out of a position). While a retail broker might charge $7 or more per trade regardless of the trade size, a typical direct-access broker may charge anywhere from $0.01 to $0.0002 per share traded (from $10 down to $.20 per 1000 shares), or $0.25 per futures contract. A scalper can cover such costs with even a minimal gain.
ECN/Level 2 quotes: ECNs, or electronic communication networks, are computer-based systems that display the best available bid and ask quotes from multiple market participants and then automatically match and execute orders. Level 2 is a subscription-based service that provides real-time access to the Nasdaq order book composed of price quotes from market makers registering every Nasdaq-listed and OTC Bulletin Board security. Together, they can give you a sense of orders being executed in real time.
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